Macassini Men into the Southwest - Macassini 2011 autumn and winter new conference was held in Chengdu

January 25, 2019

May 24, 2011, Macassini 2011 autumn and winter new conference was held in Chengdu, Sichuan Province, from across the country and more than 300 outstanding elite clothing operators and guest representatives gathered together to share the fashion gluttonous feast. The conference broke the traditional T-Taiwan's catwalk model to a full international style U-stage staged a fashion show, based on environmental protection, fully demonstrated the brand of Macassini "fashion, environmental protection" Brand core values, to achieve the perfect blend of fashion and environmental protection concepts. It is reported that the new fall and winter press conference is based on the planning of Southwest Grand Strategy of Macassini brand, but also the beginning of Macassini advancement to the Southwest. As the first stop of "Great Southwest Strategy", after years of rapid development, Sichuan market has accumulated rich experience in market operation and excellent terminal strategy. The number of outlets and market share have enjoyed steady growth with good results. On this basis, Macassini will continue to strengthen strategic planning, to complete the construction of regional brand advantage, and promote the brand's overall upgrade. Through this conference, allowing consumers to identify the fashion style Macassini, established the market height of Macassini, so far, Macassini Southwest Strategic Horn already played! The new autumn and winter conference, still adhering to the consistent European style design concept of Macassini, will be simple, stylish, sexy style to the extreme. Macassini's understanding of fashion men's clothing has opened up a new mode of thinking for the development of the industry and won the unanimous approval of the dealers and media present. A local distributor for many years, representing the brand of Macassini, said: "The Macassini brand has made a breakthrough in innovation and cater to the current fashion concept and has won a good market reputation and brand reputation among consumers. This is a Very growth potential of the brand! "In the name of environmental protection fashion uprising is a banner, let's hold high; fashion is the trend, let us lead the market; Environmental protection is insisted, let us force! It is reported that this conference launched the "Macassini and 10,000 environmentally-friendly" large-scale grass-roots environmental public welfare activities is just the beginning, the future, this event will be an important theme of the promotion of Macassini launched in a nationwide , Macassini will take advantage of this "low-carbon wind" to launch a series of low-carbon initiatives both in planning and production and even in the end-to-end launching of large-scale promotion programs for environmental protection activities. With the upgrade of the brand image , Channel construction, promotion strategy, brand culture and other three-dimensional to focus on the spread of their own actions to fulfill the responsibility of the community to give Macassini, a comprehensive shaping the health and environmental protection of the brand image of Macassini, the formation of Macassini unique Fashion environmental strategy.

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