Zhao Huizhou: A fish swims and swims in China 2010 (Beijing) International Fashion Week

Under the placid water, behind the elegant fish, in the seeds of mellow life, there is a surge of life energy that is ready to go. Art Zhihui has always insisted on the continuation and inheritance of China's New Oriental spiritual culture. The design philosophy of using fish's aesthetics and the art of flowers shows the contemporary Chinese people's lifestyle and spiritual pursuit. In the inheritance of a calm and calm temperament, we must endure painful struggles. Behind the temperament, we must undergo long-lasting cultivation. The temperament that can be read must be derived from the rich cultural heritage that has been continuously enriched and accumulated over time. It is like the inheritance of China's five-thousand-year-old culture, and it continues uninterruptedly.

- Zhao Huizhou

The aesthetics of fish

After a year, the focus of fashion reunited with the 2010 China (Beijing) International Fashion Week. China's top ten fashion designers, Zhao Huizhou, once again landed on the 26th of October 2010 with EACHWAY, the famous designer women's brand. The theme is “A fish swims and swims” – Zhao Huizhou's EACHWAY 2011 Spring/Summer special work conference, and cross-border cooperation with famous Chinese contemporary artist Huang Zhiyang, continues to explain the brand concept of “Your Temperament Can Be Originally Read”. The spiritual totem of the "Fish" culture of Yizhihui continues to evolve, embodying the unique temperamental connotation of the "fish" that is agile and elegant. Since the creation of Yizhihui in 1997, Zhao Huizhou hopes to establish a clothing brand that belongs to the Chinese people through his own design. Since its development, it has consistently upheld the Chinese New Oriental spiritual culture and has always been concerned with contemporary art, not only as a designer of fashion art. Is also a collector of contemporary art.

Fish, the most common creature in nature, is a brave man in the water. It is also a spokesman for harmony and nature - always walking silently in the water and tirelessly. Fish that swims non-stop, with a weak body, can draw grace and contentment in the dark currents, showing enviable gestures. “A fish swims and swims” sums up Zhao Huizhou and EACHWAY, which she founded in 1997 and has grown steadily over the past 13 years. As a fish is still able to freely, naturally, freely under heavy pressure. The normal state of life that is suspended, and the calm and humility of the atmosphere. “EACHWAY”, in the fashion tide, looking for the beauty of design, comprehending the beauty of art, excavating the beauty of life, and swimming out a unique and beautiful road. The fish of fashion blends the fish of art, which is promoted as a fish of culture. It evolves the unique character of EACHWAY and accumulates EACHWAY's original Oriental fashion aesthetics.

The aesthetics of EACHWAY fish read “temperament” and explore and explore the beauty of temperament in Eastern women. The oriental temperament and cultural connotation represented by China can be read in depth. EACHWAY's 2011 Spring/Summer Collection is launched with the three distinctive visual appeals of blue green, pink purple and rice coffee. It is based on the modern softness and classic floral elements. It presents an elegant and simple printed dress; Pendant knit sweater collar; modern and practical jacket and cool and elegant Arab pants ... dress is still the essence of EACHWAY, but also the best highlight of the season. Embroidered tulle; irregular cut; water-like folds; like a romantic rose printed on a beautiful porcelain complex floral print ... ... all with the designer's unique feelings, illustrates the beauty of contemporary Chinese women In the time of romance and elegance, it is a fresh and beautiful lifestyle.