DIESEL brand global ambassador Daniel 2018 latest JOGGJEANS series advertising

DIESEL, the pioneering Italian lifestyle brand, officially announced that swimming world champion Ning Zetao became the brand's global ambassador to the United States.

With the image of perseverance and determination, Ning Zetao has won widespread attention both in China and around the world. His unique personal charisma and boldness and humility are the hallmarks of this iconic pan-era, which coincides with DIESEL's brand philosophy of passion, personality, and self. The cooperation will involve global market promotion and promotion. Ning Zetao's first DIESEL video clip will be released globally on April 9, 2018.

Ning Zetao said: “I really like the brand spirit of liberty and self-pursuing in the DIESEL brand culture. The Italian master craftsmanship of the brand's inheritance and development is similar to that of swimming. Tradition and continuous innovation will eventually find and adhere to the path they want to take.” Prior to this, Ning Zetao was a brand friend and attended the #50 Rules for Successful Living Asia event in 2016 and was invited to Milan earlier this year. , Attending the DIESEL BLACK GOLD FW18 brand show.

Mr. Renzo Rosso, chairman of OTB luxury goods group and founder of DIESEL brand, said: “Our products have always been designed for sincere, frank and free-spirited people. These people are full of unique charm. Ning Zetao’s body perfectly displays these Trait, he is the perfect candidate for the DIESEL brand Ambassador Tanin. "

From today, DIESEL will be fearless with Ning Zetao, pursue true self, and be different!