Gold inlaid jade jewelry worn for more than two years, the color rights have been successfully compensated

August 23, 2021

Recently, Ms. Chen came to the Bureau of Industry and Commerce of Panshi City to complain that she bought a gold inlaid jade jewelry in a large gold shop in Panshi City two years ago. On New Year's Day, Ms. Chen’s family found that the gold part of the gold-inlaid jade jewelry she wore was seriously discolored.

According to Ms. Chen, the purchase price of gold jewelry was 700 yuan at that time. The merchant also issued sales vouchers and product related certificates printed with the words “China Gold Association member units”. Therefore, Ms. Chen was assured to buy it.

金镶玉

When Ms. Chen just found out that the gold jewelry was fading, she found the gold shop with the purchase voucher and asked for a reasonable statement. Ms. Chen said that the merchants said that they are members of the China Gold Association. The product certification materials sold are complete, there will be no quality problems, and the consumers will not be compensated for the discoloration caused by improper wearing. In the case of unsuccessful negotiations with the merchants, Ms. Chen came to the Bureau of Industry and Commerce of Panshi City to make a complaint and requested the industrial and commercial department to help mediation.

After understanding the situation, the staff of the industrial and commercial department conducted a preliminary review of Ms. Chen’s shopping documents and the identification certificate of the jewelry. The staff found that the name of the “China Gold Association member unit” on the shopping receipts should be investigated in depth and may become an entry point for solving the problem.

Since more than two years have elapsed since the date of purchase, a lot of evidence is difficult to collect, but the staff has repeatedly communicated with Ms. Chen and conducted a survey visit to the gold shop in the same industry to understand the gold inlaid jade jewelry gold purchased by Ms. Chen. Part of it is not pure gold, but a platinum product that is more inclined to be decorative.

According to the documents and conversations provided by Ms. Chen, the staff investigated and obtained the qualifications of the person in charge of the gold store and the sales qualification. According to the investigation, the merchants are unable to provide the relevant materials for the “China Gold Association Member Unit”. The merchants said that they were indeed "members of the China Gold Association" a few years ago, but the title has been expired for several years, and it is acknowledged that Ms. Chen has made exaggerated publicity when she purchased jewelry. The gold part of the gold inlaid jade jewelry is indeed not pure gold, and there will be different degrees of color fading after wearing.

The staff of the industrial and commercial department conducted a critical education to the operators according to the "Cancellation Law", pointing out that when selling goods, they should not exaggerate propaganda, and they should not falsify, and order the operators to stop exaggerating the propaganda. In the end, the operator compensated Ms. Chen for 500 yuan.

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